The Story Behind Gucci

Posted by Oana | Fashion | Saturday 18 April 2009 10:16 am

062Gucci is one of the most exclusive labels in the fashion industry. Its trademarks, both the red and green bands and the double G on the purses gladden the eyes of many fashion lovers. Over the years, many famous figures and stars have fallen under the spell of the refined, glowing, leather-made touts and of the spectacular night gowns. From the Hollywood red carpets to the White House, all the fashion icons of the 1970s like Audrey Hepburn and Jackie O donned exquisite Gucci gowns and getups. Provided you are interested to know what intrigues are hiding behind the glamorous Gucci scene, lean in.

General Information

It was the Italian designer Guccio Gucci who put the basis of the booming Gucci fashion house back in 1921, in Florence. The bamboo handle purse he created has remained a precious inheritance for the present-day collections. In 1953, following Guccio’s death, Aldo, his son took over the company and the first New Yorkese Gucci shop opened its doors. Subsequently, two important boutiques were opened in Hong Kong and Tokyo. In 1972, it was even possible to buy an American sports luxury car with a Gucci designed interior. However, the late 1970s the company faced severe problems because of violent inside quarrels and bad management. In 1983, Maurizio, one of Aldo’s nephews became the head of the company and things started to head in the right direction. Still, only in 1991, under the influence of Tom Ford, and with a refreshed image, the company regained its global prestige. Ford quit the company in 2004 and ever since, Frida Gianni has been the Gucci’s Creative Director. Nowadays, the house of Guci is owned by the French multinational Pinault-Printemps-Redoute (PPR) and continues to enjoy a flourishing period, being ranked the best-selling Italian brand worldwide. In addition, Gianni has an important influence on the international fashion scene. Her vision regarding Gucci’s easy-going, luxurious clothes and accessories is all the rage.

Gucci Products

When entering one of the sophisticated Gucci shops, the diversified array of sparkling, exquisite products will definitely impress you. Here’s what you will find: wallets, (saddle, duffel) handbags, clutches, shoes, jewelry and watches. There are separate, coquette boutiques for the precious coat-hanging Gucci clothing items.

Fall/Winter 2008-2009 Collection

As far as this year’s fall/winter collection is concerned, it was inspired by the far Russian folklore. Fur was the star-fabric and both the floral-long dresses and peasant embroidered blouses were a hit. When it comes to shoes, the riding boots are still in style in the upcoming cold seasons.

Celebrities in Gucci

There are many teen stars who love to hit the red carpet in a Gucci getup. Vanessa Hudgens was spotted in a gorgeous white-and-black floral print dress courtesy of Gucci. She also sported loose locks in order for her appearance to look youthful. Drew Barrymore and Katie Holmes as well stated their fondness for the luxury label.

Therefore, happy Gucci owners and future owners, think about the fascinating story behind the label and boast of your item.